Kristine Iten and Mark Gierach team up for a breakdown analysis of The REAL Cost of Hosting the Super Bowl. Broadcasting live out of the new SFSI Studio, this dynamic duo cover the hidden costs and overall benefits of being a host city. Did you know that only 15 cities have even hosted this coveted event? What is the selection process? Why are some cities favored? And what goes into preparing for the “Big Game?” And of course the biggest question on everyone’s mind, “Will Taylor Swift make it back in time from her Eras Tour in Japan to see her hunky beau play?” Inquiring minds want to know!